ProBizTips Newsletter
** ISSUE #297 **

Tuesday, November 30th, 2004

A Word From Diane

ProBizTips Mid-Sponsors

ProBizTips Feature Article
The Budget Webmaster’s 6 Step Guide to
Improving Existing Rankings in Google

Ask Me Anything
Answers For Walter

ProBizTips Guest Article
Doin' It, Doin' It, Doin' It

ProBizTips Business Tidbit
10 Extreme Ways To Rocket Launch Your Profits

Discount Mania

Weekly F*R*E*E*B*I*E
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Leaving With a Laugh

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Hey!

Good Day to you and I hope your day is going well so far! :)

Welcome to all our new subscribers this week and I hope you grow to love us as so many have... we couldn't do this without you!

I have jury duty today, so I won't be answering emails or the like until jury duty is over... hopefully today. It's one of the very few times I actually hope I'm not chosen for something! :)

I also wanted to tell you about a great little secret called ThankYouAds... I'm sure many of you have heard of it, but for those who haven't -- you don't know what you've been missing!

All of the greatest marketing gurus have been holding back a secret from you...

The amazing secret of automatically attracting serious buyers to your website with the most wasted piece of web real-estate in history. But now that secret is being revealed to you, and it has gone viral!

Imagine the greatest fantasy visitor to your website.
What will they be like?

1. They will have money to spend,
2. They will be very interested in whatever you're selling,
3. They have bought something on the Internet before,

And let's go out on a limb here:

4. They already have their credit card out and they are in that "buying mood" today.

And where can you find these fantasy visitors? Well, that's easy, you can find them buying things from other people.

Sounds simple doesn't it? Not!

Well, here is the secret that will make it incredibly simple to snare thousands of these fantasy visitors to your website: "Advertise on Thank You pages!"

You know Thank You pages, those little 3-sentence pages that people go to when they've bought something. Useless space, right? There nothing more you can do with a customer once they've made it there. You're done. Wrong! It's just the beginning.

Because there is only one type of person that ever makes it to a Thank You page:

1. They have money to spend (they've just spent some),
2. They are very interested in whatever you're selling (they've just bought something on a similar subject),
3. They have bought something on the Internet before (about 30 seconds ago),
4. They already have their credit card out and they are in that "buying mood" today.

Sound familiar?

Everybody who has ever bought something from somebody else is your super fantasy visitor!

But there in lies a tremendous problem to overcome.

How would you get your ad on all of those thank-you pages? I suppose you could start asking one website owner at a time if you could place an ad on their thank-you page. What a nightmare...

At best you would need to trade ads with the other site owner. Your thank-you page would look ridiculous. At worst, every site owner you contacted would require a payment in order to use space on their site. That is cost prohibitive.

But there really is a practical way to place your ad - FREE - on numerous web pages with very little effort.

Click here to find out more about this incredible system -->
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And good luck with your newly-discovered secret. If used correctly it can make you millions. It already has for some.

Without further ado -- sit back, relax and enjoy today's issue!

Your Friend,

Diane Hughes
ProBizTips Weekly

P.S. Just a reminder -- you can check out all the special deals,
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The Budget Webmaster’s 6 Step Guide to Improving Existing Rankings in Google
by Tinu AbayomiPaul

You know the scenario. You get an occasional click from Google for a certain keyword. You go to find out why you aren’t getting more clicks, and you find out that you’re ranked in the 30's, 50's, or heaven forbid, the 300's. “Great”, you think, “I finally get ranked for a good keyword and it’s a worthless ranking”.

Not necessarily.

If you got ranked for a keyword you wanted At All, the game’s not over yet. If your site’s content is geared towards that subject, you can get your ranking in search engines increased, at no cost. How?

The first thing you want to do is find out how well you are ranked for this keyword. For Google in particular, this used to be a difficult chore. In the old days of 2003, you’d spend your valuable time doing a search on your desired keyword, then a sub-search for your site, and crawling through pages of listings to find out exactly where you stood.

Now there is hope in the form of the following website. Direct your browser to:

http://www.googlerankings.com/index.php

You can use this site to find out what number you come up for in the Google listings, which can be very powerful information if used correctly. If you’re ranked in the top 1000, you have a shot at raising your listing for that page by tweaking the page to be a little more relevant.

So, secondly, you have to know how good a shot you have at getting a better listing. Go to:

http://www.searchguild.com/difficulty/

I posted a tip about this a month ago, and it’s also in the free optimization Guide I released the week of March 7th. It tells you how hard it is to rank well for certain keywords in Google. You’ll need a free Google API key to use it.

Now that you know your chances, the third piece of information you need to know is how much traffic you can expect. Digital Point has a free tool that gives an approximation of how many hits per day a good ranking gets. Access it here:

http://www.digitalpoint.com/tools/suggestion/

Okay, let’s say everything checks out so far. You rank in the top 1000. The term you want won’t be that hard to get, and will get you enough traffic per month to justify your efforts.

Our fifth step is to take the term you chose and optimize your page.

This site does periodic reports on the search engines, and their February report gives their analysis of what the best ranking pages in Google have in common. And as a free bonus, it will also tell you what Yahoo wants. Follow the following link for details-http://www.gorank.com

Now that you know what to shoot for, you need to know how the page you want will measure up- you need to calculate your keyword density. You can also do the sixth step at gorank.com - it has a free tool that will calculate it for you. Prepare your page with that in mind, re-upload, and you’re almost done.

Great, you’re all set. Now you should submit your site to Google, right?

Wrong. Absolutely not. If you can help it, you should never, ever submit any page of your site to Google. Let it find you. HOW it finds you can affect your page rank. I don’t mean that there is a standard penalty for submitting. There’s been speculation on that for a while but I have yet to prove it matters.

What I DO know from personal experience and testing on my member’s sites, is that getting the Googlebot search engine spider to happen upon your site shaves up to 6 weeks off the standard time it takes for indexing. You can show up in Google in as little as 4 days.

Which site links to you can also affect your Google Page Rank. While this is not as important as it once was, it still carries significant weight– my site didn’t start getting spidered on a daily basis until my Page Rank increased to 5.

So even if the spider comes to your site on a Monthly basis, you’re better off waiting for the spider to come back by. That’s the seventh step, let your page be re-discovered with it’s great new changes.

And yes, there’s an even faster, better way to get Google.com’s search engine spider to re-index that page, but that’s another article, isn’t it?

---------------------------------

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Hello,

I am attempting to market clickbank products via a storefront. The problem is how do I submit the url with those little characters that is given to everyone who purchase a storefront with eg. (?>*) they seem to fail or is rejected by various engines. How is that resolved?

Thank You,

Walter Wright

-------------

Walter,

This is VERY easily resolved...
http://tinyurl.com/

Hope this helps!

Diane

------------------------------

Just as the name implies, ask me anything.
If I don't know the answer, I'll find it.

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Doin' It, Doin' It, Doin' It
by Heidi Perry

Dumber than a doornail — that's what he was — one of the richest home-based businessmen I have ever had the opportunity to know personally.

For purposes of anonymity, lets call him Jack. Jack wasn't your typical sharp-as-a-tack businessman, nor was he what you might term a master marketer. Actually, he wasn't really even all that bright. He was one of those types that, though he dressed nicely, when he opened his mouth, you would grit your teeth hoping he wouldn't say something terribly foolish or offensive.

About seven years ago, Jack approached my partner and me about providing a certain service for his expansive downline in a network marketing company. While we were not interested in network marketing, nor did we believe we would gain a significant number customers through this business relationship, Jack convinced us to provide this service for his organization.

What followed blew our minds...

Once we had all things set up and customized to begin taking orders, Jack made an announcement to his downline. The orders immediately began to trickle in. Jack sent out reminders for several weeks. The orders came by the thousands. We had to hire more employees to take Jack's orders. Every month, orders increased and business was booming.

Through many meetings over the next few months, we got to know Jack. One of his associates had put together a fairly unattractive executive summary for all distributors to use. We offered to redo it free of charge. Jack declined and said he wanted it up right away... as is. Surely, even Not-so-Bright Jack could see the importance of reworking this document that thousands of distributors would be using.

Nevertheless, the executive summary went out "as is." We felt sure it would backfire. But, do you know that things actually picked up faster soon after it was distributed?

My partner and I scratched our heads as we wondered what in the world Jack knew that we didn't. What was so fantastic about Jack that he could have such influence over so many people. He said, "Jump," and thousands of people asked, "How high?"

Why?

Jack invited us to accompany him to a conference he was putting together. We were to present our services to his audience. My partner and I went and we took a small sales force with us. During Jack's lectures, my partner and I left our booth and peeked in every so often.

Throughout that whole three-day conference, I never heard Jack say anything of real consequence. Yes, there was a lot of hype, but there wasn't anything truly solid to the information he presented. In fact, Jack would inevitably say something, quite frankly, stupid right in the middle of his lectures. Yet, at Jack's suggestion, people continued to sign up for our services in droves.

It wasn't until the end of the conference that we figured out what it was that made Jack so successful.

Do you know what the secret to his success was?

He actually practiced what he preached. You see, Jack understood two things quite well:

1) He knew that to get a desired outcome, he had to  actually DO something to get there.

2) He understood the exponential power of leveraging. Each person in that room that he could get to work toward his goal would exponentially get him to his goal that much faster.

For purposes of this article, we're only going to take a look at the first item above... doing something.

During those three days, Jack must have used the phrase, "Doin' It, Doin' It, Doin' It," several dozen times. It really was quite annoying. But, it didn't sink in until the end of the conference what he was trying to teach his audience... that if they would just do something — anything — every day toward their goals, they would get there.

It's so simple, it sounds ridiculous. Yet, that is exactly what Not-so-Bright Jack did to get to his millions. He just started doing something. He didn't wait until he had enough money to start his business (he started flat broke with a young family). He didn't wait until the executive summary was perfect, nor did he wait until his company had a whole slew of products to sell. He knew where he wanted to be, simply started with what he had and DID SOMETHING — every day.

How does the saying go? "The road to hell is paved with good intentions." How about this one, "You can't wish your way into heaven." This is equally true of business dreams. A dream is nothing more than a dream until you do something to make it a reality. The plain and simple truth is that you can't wish your way to riches. You've got to do something about it.

The problem most of us face is that, though we have an idea of what ultimate outcome we want, the process of getting there seems overwhelming. Taking off bite-size pieces each day is a much better way of getting there. And... it works! Not-so-bright Jack is living proof of this principle. Trust me, my saying that if Jack can do it, anyone can, is not just some trite phrase.

Okay, let's take a break for a short quiz:

Q:  Do you know what's worse than a bad sales aid?
A:  No sales aid at all.

You know, my partner and I feel like we really missed out on something at that conference. What did we miss out on?

Opportunity.

Sure, we took in plenty of orders. But, on our way home in the plane, we both realized that if we had taken one sales aid (a piece of equipment that would help those people with the service we were offering), we would have sold 100's of them at a $100 profit each. We wouldn't have had to stock any inventory or purchase the equipment up front. We just needed to provide the sample piece of equipment, an order form for taking orders, and then have them drop-shipped in order for us to have pocketed an additional $10,000 to $20,000 in those three days.

It wouldn't have made a huge difference how perfectly formatted our order forms were. Simply having an order form — any order form — would have sold plenty.

This is a concept that Not-so-Bright Jack understood very well. He was anxiously engaged in "doin' it, doin' it, doin' it," and in the process made his millions.

We have tried to take Jack's advice over the years. It takes time and experience to come to understand the significance of this simple concept... doing something every day. His advice has made and is making a difference in our own business.

Now, ask yourself if there is something you have thought about doing but have put off, a wish you would like...no...NEED to make a reality.

Do you have an eBook you have been wanting to write but are afraid you won't have the time to finish before the market is saturated? Perhaps you are waiting to perfect it before releasing it? Are you afraid you won't know how to market it?

Have you joined a multi-level marketing company, read over the materials, but just haven't brought yourself to making a call or two?

Have you wanted to put up a website for your products or services, but the task seems too daunting or too expensive?

Is there a business you would really like to start but are afraid of failure? Perhaps you feel you don't have the capital to get it going?

If so, I challenge you to start now, today, to write down your desired outcome and make it a goal. Then, do something — anything toward that goal every day. Don't wait for perfect circumstances. Don't wait for the ideal sales aid. Don't wait for the money.

Don't let self-doubt, fear, time-wasters or money keep you from doing some little thing each day. You may still have your doubts and fears, but by doing something every day and seeing your progress over time, you will soon find your doubts and fears fading away.

Whether it be a simple phone call, an email, trading links, writing a few words, sketching an idea; do something every day. You will be surprised at the results.

And, if you've got a few more smarts than Not-so-Bright Jack, you might just make an extra million or two in the process.

---------------------------------

Seasoned entrepreneurs, Dave and Heidi Perry have developed half
a dozen businesses and are founders of HomeBusinessOnline.com
and PrettyGreat.com. Known for their unique insights and
entertaining, straight-shooter style, Heidi and Dave are
editors of HomeBizBytes. Receive a free issue at
http://www.HomeBusinessOnline.com/nsl.htm?sya

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10 Extreme Ways To Rocket Launch Your Profits

1. Advertise your web site with banner ads that are animated and include a call to action. You must grab people's attention and make them to click.

2. Use pop up windows or advertisements on your web site. They grab your visitors attention because they jump right out at them.

3. Buy internet business books, ebooks, private site memberships, etc. Study and learn all the new web site promotional ideas you can.

4. Analyze all your promotional efforts. Concentrate on the ones that work and drop the ones that don't work. Don't waste your valuable time.

5. Get the most from each one of your visitors. Ask them to subscribe to your e-zine, participate on your message board, bookmark your site, etc.

6. Use text links if your banner ads are not pulling traffic. People don't ignore text links as much as they do banner ads.

7. Trade content with other ezine publishers or web sites. This is a powerful and effective way to place your links on other targeted web sites.

8. Keep your product available to your customers at all times. If you have to backorder it, they may end up canceling their order.

9. Use content on your web site so people can skim through it easily. Most people have little time so try using lists, short tips, short articles, etc.

10 Add a message board or chat room to your web site. If people enjoy it, they will revisit your web site to participate regularly.

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An old farmer had owned a large farm for several years. He had a large pond in the back, fixed up nice; picnic tables, horseshoe courts, basketball court, etc. The pond was properly shaped and fixed up for swimming when it was built.

One evening the old farmer decided to go down to the pond, as he hadn't been there for a while, and look it over. As he neared the pond, he heard voices shouting and laughing with glee. As he came closer he saw it was a bunch of young women skinny dipping in his pond. He made the women aware of his presence and they all went to the deep end of the pond.

One of the women shouted to him, 'We're not coming out until you leave!'

The old man replied, 'I didn't come down here to watch you ladies swim or make you get out of the pond naked. I only came to feed the alligator'.

Moral: Old age and cunning will triumph over youth and aggression every time.

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