ProBizTips Newsletter
** ISSUE #315 **
Tuesday, August 9th, 2005
A Word From Diane
ProBizTips Mid-Sponsors
ProBizTips Feature Article
5 Strategies to Boost Your Affiliate Sales
ProBizTips Business Tidbit
10 Mesmerizing Ways To Reinforce Your Profits
ProBizTips Guest Article
4 Ways In Which You Can Achieve Critical Mass
Discount Mania
Weekly F*R*E*E*B*I*E
Marketing With Blogs & RSS
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Hey!
Good Day to you and I hope your day is going well so far! :)
Welcome to all our new subscribers this week and I hope you grow to love us as so many have... we couldn't do this without you!
=======** ON A PERSONAL NOTE **=======
Are any of you other parents out there ready for school to start?! I love my son, but I think boredom has caused him to go cuckoo! Thankfully he has a few friends that are home during the day and he can play with them every once in awhile... :P
More about what's going on with me...
http://www.DianeHughes.net
====** FROM A BUSINESS PERSPECTIVE **====
Let me share a "startling" new discovery I made recently.
I was trying to form a joint venture deal with some of my online marketing friends over the last few days. I sent them my JV proposal, but nothing happened. I didn't receive any replies. I followed up with a gentle reminder. A few of them replied, telling me that they had missed my earlier email!
Another reminder...
This second email got my partners' attention. I got replies and all of them wanted to go ahead with my proposed JV.
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Without further ado -- sit back, relax and enjoy today's issue!
Your Friend,
Diane Hughes
ProBizTips Weekly
P.S. Just a reminder -- you can check out all the special deals,
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| ProBizTips Feature Article |
5 Strategies to Boost Your Affiliate Sales
by Diane Hughes
Are you promoting affiliate products?
This article will show you 5 strategies to boost your Affiliate Sales, so make sure you read it and put in practice what I'm about to reveal you.
The KEY to affiliate marketing is to take action!
1. STOP joining NEW affiliate programs
If you really want to generate more sales, then JOIN a reputable affiliate program and focus your marketing and promotion on a single affiliate product or service.
Unless you receive thousands of visitors a day to your affiliate links, there's no reason why you'd want to JOIN more affiliate programs.
Most do it because they think will make more money.
Others promote an affiliate product for a few days or weeks using weak advertising tactics, give up and then JOIN another 'HOT' program due to the fact the commission is a nice attraction.
That's the wrong way to play the affiliate marketing 'game'!
2. Register Your Own Domain Name
People purchase online from those they like and trust, so owning a domain name is the first STEP to building trust with your Web Site visitors.
Try to register a domain name related to the affiliate product you're promoting. If you promote mobile phones you can register newmobilephones.com.
Where to register domain names?
There are lots of places on the Web where you can register domains for less than $10 a year. Just do a search on "register domain names" or "domain name registration" on any search engine.
3. Build Your Own Web Site
You can build your own Web Site using html editors or hire others to build it for you. Just make sure you have a Web Site of your own where you can promote the product you're affiliated with; all TOP affiliate marketers own a Web Site.
If you don't know html, you can use TOOLS that help you create Web Sites by drag-and-drop (WYSIWYG editors).
Having your own Web Site is the second step to building trust with your Web Site visitors and a GREAT Way to boost your Affiliate Sales. The more CONTENT you add to your site, the more FREE targeted traffic you could attract from major search engines like Google.
4. Create Your Own Affiliate Promotion Materials
If you want to boost your Affiliate Sales you must do something different, you must stand out in the crowd.
There are other affiliates promoting the same product like you so you should think of ways to CREATE your own original affiliate promotion materials.
Let me give you 2 examples:
- create your own articles, ads, courses, ebooks, reports, etc.
- offer EXCLUSIVE Bonuses to any order that came from your affiliate link (e.g. a Special Report or ebook)
5. Get more quality TRAFFIC to your Site
You can't generate any Affiliate Sales if you receive ZERO traffic (visitors) to your Web Site.
You can generate ZERO Sales if you receive lots of untargeted visitors (people not interested in your affiliate product or Web Site).
Want more Affiliate Sales? Get more quality TRAFFIC... visitors that are 100% interested in your Web Site content/affiliate product.
Here's how to GET more quality TRAFFIC:
- register a domain name that is a perfect match for the affiliate product you're promoting;
- use a SIG file (a 3-line text description of your Web Site plus your domain name url) to all posts (answers/questions) in some popular online forums related to the topic of your Web Site;
- send testimonials to others who own Web Sites in the same category of yours and let them know that you like their ezine, product, service or Web Site.
Let them know that you appreciate what they are doing and tell them to include your comments as a testimonial on their Web Site with your name & Web Site link included.
---------------------------------
Diane C. Hughes * ProBizTips.com
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ProBizTips Business Tidbit |
10 Mesmerizing Ways To Reinforce Your Profits
1. Anticipate any objections your visitors may have about your product offer. You must research your target audience's needs and wants.
2. Remember not to use outrageous or unbelievable claims in your ad copy. People are too savvy online and won't believe you.
3. Pick a good name for your business and product. Your names should be memorable and describe the kind of product your offering.
4. Solve your customer complaints by being quick and friendly. The faster you respond, the more your customers feel you care about them.
5. Never think your customers are satisfied with their purchase. You should be constantly finding new ways to better your product and service.
6. Market yourself, as well as your product. You could write articles, ebooks, do free consulting, do speaking engagements, etc.
7. Find new target audiences for your products or services. For example, if you're selling coffee to stores try to also sell it to coffee shops.
8. Use the phrase "invest in our product" instead of the words buy or purchase. This makes prospects feel they're investing in their future if they buy.
9. Create offline affiliates to market your product. Have people sign up at your web site to sell your products through "house parties".
10. Use logos and slogans for your business. They make it easier for people to remember and identify your business.
---------------------------------
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4 Ways In Which You Can Achieve Critical Mass
by Jack Humphrey
Critical Mass Website Promotion is the elite goal rarely attained by website marketers in any industry. Reaching critical mass and getting targeted website traffic on autopilot (meaning you don’t have to promote your site for 6 months and the traffic NEVER declines) is the Holy Grail of internet marketing. When you hit critical mass in your market, things change drastically for you and your business. Your marketing efforts go down in direct proportion to your customer support and sales going up. It sounds awesome. It IS awesome. But only a tiny fraction of websites on the net ever achieve critical mass. Here’s a nutshell version of what it takes.
1. Work Hard
Internet marketing is no game to be manipulated by using software and quick fixes to a very large problem, which is long-term, steady traffic coming to your site.
There is no magic pill, silver bullet, or quick guru secret that will help you to achieve critical mass in your market. Hard work and intense study of the internet and how people surf, what they want, and how you get in front of them while they are surfing is the only answer.
The internet marketing game is for professionals and you MUST make yourself a professional marketer of your “shop” just as you would in the real world.
2. Understand Your Market
Understanding exactly who you are selling your products or services to is the crucial first step in achieving critical mass.
The worst thing you could ever do is put the hard work in and achieve critical mass in the wrong market for your products and services!
Know your market. Know your best, ideal customer inside and out. Get your links in front of them, ideally, everywhere they surf for related information to your site.
3. Be Vigilant
Over the years I have watched people listen to what I have to say about website promotion and then take one of two paths:
1) They work their tails off and do what I tell them, with great results and rewards for their efforts (more sales, more traffic, more branding and recognition).
2) They buy my book, take a half-hearted shot at the easiest things in the book, get bored, tired, or impatient, and then they go back to chasing down quick fixes.
I have watched people who had the answers they needed in their hands, and drop them for more glamorous-sounding, fast solutions. Which we all know don’t work.
I will say this again - THERE IS NO WAY TO TO QUICKLY OR INSTANTLY ACHIEVE CRITICAL MASS IN YOUR MARKET!
You must work like anyone in business who is in it to succeed works. If you do not know everything about your business and how to market it, your competition will eat you alive because they WILL know everything, I guarantee it.
Just like in the real world, the one who works harder, smarter, and is vigilant about his or her business is going to come out on top every time.
You owe it to yourself and your family to learn your craft and do it better than most people in your market if you want to succeed.
4. Achieve Critical Mass
In order to hit critical mass, you must be everywhere, or nearly everywhere your best customers surf.
This means linking back to your site from reciprocal links, articles, press releases, joint ventures, forum participation, and good search engine positioning for your best keywords.
In order to have literally thousands of links pointing to your site in high-profile areas where human beings actually go and read/surf, it takes pure time and effort.
You must submit your articles to the best free content directories. Over and over until you have published everywhere you can that is relevant to your market.
You must secure deals with high-profile sites in your market to swap QUALITY links. I am talking about links that people will click on, not just links that only search engines will see.
You must be everywhere that is a good place to be on the net in your market. This takes time. This takes hard work. This is what it takes to have a viable, long term website traffic solution for your business.
Reaching critical mass, or even sitting down and deciding a plan of action to pursue critical mass in your market, takes maturity and a final realization that you can have anything you want in the world if you want to work for it. The day you stop chasing quick fixes to drive spurts of unqualified, un-targeted traffic to your site is the first step in achieving your goals as a professional internet marketer.
---------------------------------
Jack Humphrey is the author of Power Linking 2: Evolution
and CEO of EquipMint.com. He is an internet marketing
consultant, copy writer, and a moderator for the net’s #1
internet marketers forum “The Internet Marketing Warriors.”
You can find out more about Jack at:
http://power-linking-profits.com
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